There are thousands of companies on the internet claiming they can get you to the first page of Google and achieve a Guaranteed Top 10 Ranking.
Here are the top 10 tips to ask yourself when selecting an SEO company to get your website to the top ten:
- Can they backup what they say. If they are unable to provide you with solid proof of their achievements then how do you know that they can really achieve the result for your business.
- Guaranteed top 10 ranking offers. Nobody (unless they have direct control over Google) can fully guarantee that your website will get to the first page. Companies that offer a guaranteed service often use the numbers game. They guarantee to get any website to the first page for any search phrase even though they know that they will never achieve the results for a percentage of them.
- Do they use 100% white hat or ethical SEO methods to achieve a top 10 ranking? There are quite a number of unethical methods to get your website to the first page of Google. You might say "so what, who cares if it gets me to the top". It is a fact that if you use any unethical methods to get your website to the top of Google then this will have a major negative effect on your website rankings in the long run and Google may even delete your website from their listing altogether.
- There are many SEO companies who do achieve a top ten ranking for their clients websites BUT the problem is that they achieve this by using a search phrase that nobody searches for. As far as they are concerned you have received what you paid for and the company know full well that you will never make and sales as nobody or very few people ever use that search phrase. Always ask for the average number of people per month who search for your chosen phrase. This information is very easy to find and any genuine SEO company should be able to provide you with this information.
- What about continued maintenance? Achieving a top ten ranking is one thing but staying on the first page is something else. What measures does the SEO company have in place to ensure that your rankings will not drop once you have achieved a top ten ranking?
- Start date ranking reports. Always ask your selected SEO company to provide you with a start date ranking report. This is a report that displays where your website is rankedfor your selected search phrases before any SEO work begins. Why is this important? Because there is nowhere for the SEO company to hide.
- Never just use one single search phrase. Together with your SEO company you should always select multiple search phrases (at least three) to gain a top ten ranking. In order to achieve a top 10 ranking on Google there are many different things involved but if you are just using one single phrase then Google will see this as un-natural and it may have a negative effect on your rankings. In Google's eyes everything must appear to look natural in order to achieve the greatest result. Using multiple phrases will achieve this.
- Monthly reports. It is vital that you receive monthly reports detailing the progress of your SEO campaign. This will enable you to see directly what is being achieved and it should show a gradual increase in your rankings month on month. If it doesn't then you need to start asking questions. There is nothing worse than you paying an SEO company to get your website to the top ten within (let's say) 6 months only to find that six months down the line nothing has been achieved and in fact the SEO company has just taken your money without doing any work. This means that your business has lost money due to the failed rankings and you have just wasted six months.
- Constant support. Will you be able to get in touch with your selected SEO company anytime during your campaign? Can you directly speak to someone? Do they speak in a non-technical language when discussing different aspects of your campaign so you fully understand what they are talking about?
- Most importantly. Does your SEO company track what effects the results are having on your website? Do they go the extra mile to ensure that the increase in traffic to your website due to the secured rankings are actually generating sales? At the end of the day there is no point at all if nobody is buying or contacting you. A good SEO company should also make sure that you are receiving a good return on investment (ROI) and ensure all their hard work is not going to waste.
At Silent Web Solutions we can not only provide solid proof of our achievements but we go the extra mile and in some cases thousands of miles to ensure your business will generate more money. View our SEO Services for further details. |